Showing blogs for: Persona creation

UX workshops in product design

by Harlan Cockburn | September 13, 2020 | 13

Read moreImagine designing a new car. There are a gazillion things to consider, including what function it will have – sporty, family run-about, off-road? How many passengers, how will it be powered, what safety features are needed, and can it be future-proofed? Such questions, plus many more, will precede what a lot of us might think of as car design – the ‘art part’ of beautiful curves and blended colors.

The ultimate guide to creating personas and how to use them to enhance your business

by Zsuzsanna Imrei | August 15, 2019 | 3

Read moreWhat is persona in UX? Personas are a commonly used tools in UX design. It’s a representation of the real target audience data, collected in previous research phases such as user interview.

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